Jay Miller has a unique method of assisting AD-Men. More people should learn the value of using a parable as a teaching tool. Mark Hogan is under pressure. He has been complacent for too long, satisfied with doing okay. He has 120 days to improve his department, or he’s out the door. John Wannamaker comes to the rescue…of course, the man has been dead for years. Jay Miller shares his expertise in a delightful way. He incorporates humor as well as sound advice. As I was gleaning the information from this book, I thought of other areas in which I could use the information. Any organization needs to be “promoted.” More than AD-Men can use |
